dave neary

community architect - red hat



Crafting the Business Case for Creating an Open Source Project & Digital Transformation

This session will look at the key questions to address when crafting a business case for creating an Open Source project. We'll look into common questions that should be answered, including:

  • Why do you want to open source a project?
  • Why not just give a proprietary product away for free?
  • What are your strategic goals? What's your "why"?
  • Why do you want to create a community?
  • Who will your community / target audience be?
  • The relevancy, benefits, and ROI of open source, including looking at the business drivers and goals.
  • What organizations are doing internally to adopt open source technology, tools, process, and ways of working.
  • What organizations are doing externally, working within an ecosystem of partners and communities—including competitors.

Ultimately, your business case and strategy should articulate why open sourcing a project can benefit your company’s goals.

HubSpot Video





Dave Neary is part the Open Source Program Office at Red Hat, driving adoption and community growth for open source projects. Dave has been active in free and open source communities for more than 15 years as a consultant, community manager, trainer and developer. In that time, he has worked on advising companies in finance and telecommunications industry on effective adoption of, and participation in, open source projects.

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